Design a business, not a website
Posted on March 2, 2009 by Asi Erenberg Filed Under website planing, Conversion Insights, Usability | Leave a Comment
Many ecommerce businesses will be redesigning their sites in 2009. Some may be spending the money just because their site needs a “new look” – but for most it will be because the site has never really done what it was meant to do in the first place.
A recent survey by Internet Retailer magazine noted the following reasons for site redesigns: “Improved site optimization is the top priority for 72.9% of merchants, followed by clearly organized home, category and product pages at 62.4%, better navigation at 49.4%, improved site search at 47.1% and faster checkout at 40%.”
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Homepage Usability: 50 Websites Deconstructed
another Jakob Nielsen usability book focusing on the home page roll
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Information Architecture, Designing Large-Scale Web Sites
a great book about IA/UI i personally learned a lot about Navigation issues from it. by Louis Rosenfeld & Peter Morville
More Info Buy from Amazon
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Web ReDesign 2.0: Workflow that Works
the Second edition of the best book for how to manage web projects. (Process & methodology)
More Info Buy from Amazon
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Don't Make Me Think
The web usability bible by Steve Krug
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The Elements of User Experience
a great book about online user experience
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Web Design for ROI
Short, descriptive book about building better converting websites
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